Hilton Chooses Paraguay With The New Palmaroga Hotel In Asunción

Today, Hilton announced the opening of the Palmaroga Hotel Asunción, which will sit in Hilton’s brand portfolio as part of the Tapestry Collection by Hilton. It is the company’s first hotel in Paraguay, and the tenth addition to the Tapestry Collection by Hilton in the Caribbean and Latin America.

With plans to double its footprint, Tapestry Collection by Hilton will welcome 10 more hotels in the region over the next four years and is poised to offer guests authentic experiences in destinations worth exploring.

As part of its growth strategy over the past decade in the Caribbean and Latin America, Hilton continues to expand its reach in the region, adding new countries and territories and launching new brands. In late 2024, Hilton will also welcome Delfins Beach Resort Bonaire to the Tapestry Collection by Hilton, marking Hilton’s first hotel on the Caribbean Island.

Hilton’s Lifestyle category is projected to double in size over the next four years, and openings like Palmaroga Hotel Asunción, Tapestry Collection by Hilton, are helping us reach this milestone,” said Jenna Hackett, Senior Vice President and global head of Hilton Lifestyle Brands. “Debuting in a destination renowned for its rich history and proximity to natural wonders like Iguazu Falls and the Atlantic Forest, this opening marks Hilton’s arrival in Paraguay and our commitment to delivering vibrant, authentic experiences through our rapidly growing Tapestry Collection portfolio.”

Housed in a historic building dating back to 1901 that originally served as the headquarters of the Superior Court of Justice, the conversion of Palmaroga Hotel Asunción to Tapestry Collection by Hilton exemplifies the essence of the Collection brand, which preserves the personalised and authentic identity of each hotel, combining it with Hilton’s renowned hospitality and additional guest benefits.

The hotel’s recent renovation maintained its neoclassical architecture, blended with inspiration from Spanish modernism, and has remained true to its cultural heritage while incorporating modern amenities to enhance the guest experience. The hotel offers 107 comfortable guest rooms, including spacious two-story suites and a large presidential suite, with two bedrooms and a balcony. Guests can also enjoy an interior courtyard, fitness center, and rooftop pool.

Photo: Hilton

We are thrilled to join the prestigious global portfolio of Tapestry Collection by Hilton as we continue to serve our community and offer an authentic guest experience,” said Elisa Kawata, general manager of Palmaroga Hotel Asunción, Tapestry Collection by Hilton. “By choosing our flagship hotel, guests have the unique opportunity to relive the city’s past with its pedestrian streets, iconic bars, and traditional social gathering spots, all while enjoying the comfort of a boutique hotel, first-class cuisine, and a prime location.

The Palmaroga Hotel Asunción delights locals and visitors with top-notch cuisine. Guests can start the day with a delicious breakfast or relax in the evening with refreshing cocktails and a varied cuisine at the hotel’s café. To sample the authentic flavors of Paraguay, the hotel also offers a grill, where traditional dishes featuring local produce are mixed with international favorites. For business meetings or events, Palmaroga Hotel Asunción features two boardrooms, a large conference room, and a spacious event hall, which seamlessly connects to the interior patio.

Located in the city center, Palmaroga Hotel Asunción offers easy access to tourist attractions such as the López Palace, the National Pantheon of Heroes, and Independence House. The hotel is 19 kilometers from Silvio Pettirossi International Airport.

Palmaroga Hotel Asunción, Tapestry Collection by Hilton is part of Hilton Honors, the award-winning guest loyalty program of Hilton’s various hotel brands. Members who book directly have access to instant benefits, including a flexible payment slider that allows members to choose almost any combination of Points and money to book a stay, an exclusive member discount, free standard Wi-Fi and the Hilton Honors mobile app.

Hilton’s debut in Paraguay builds on Hilton’s continued growth momentum in the Caribbean and Latin America. With more than 270 hotels open, the company continues to seek new growth opportunities in the region and currently has a strong portfolio of 135 hotels, with plans to enter new countries and territories in the region in the coming years, including Bonaire, Dominica, St. Thomas (U.S. Virgin Islands) and Guyana.

Tapestry Collection by Hilton is part of Hilton’s Collection brands, which also includes Curio Collection by Hilton. These brands enhance the Hilton portfolio by offering unparalleled selection and iconic hotels to travelers seeking diverse, personalized experiences around the world, regardless of the occasion of their stay.

For more news on Hilton development, visit stories.hilton.com.

About Hilton

Hilton is a leading global hospitality company with a portfolio of 24 world-class brands comprising more than 8,300 properties and more than 1.25 million rooms, in 138 countries and territories. Dedicated to fulfilling its founding vision of filling the earth with the light and warmth of hospitality, Hilton has welcomed more than 3 billion guests in its more than 100-year history, has been named the #1 World’s Best Workplace by Great Place to Work and Fortune, and has been recognised as a Global Leader in the Dow Jones Sustainability Indices for seven consecutive years.

Hilton has introduced industry-leading technology enhancements to improve the guest experience, including digital key share, complimentary automatic room upgrades, and the ability to book confirmed connecting rooms. Through the award-winning Hilton Honors loyalty program, the more than 200 million Hilton Honors members who book directly with Hilton can earn points toward hotel stays and experiences money can’t buy. With the free Hilton Honors app, guests can book their stay, select their room, check in, unlock their door with a digital key, and check out — all from their smartphone.

About Tapestry Collection by Hilton

Tapestry Collection by Hilton is a portfolio of more than 135 independent hotels, each with an original and vibrant personality, that encourages guests to enjoy out-of-the-ordinary experiences in destinations worth exploring. While each property has a unique story to share that comes to life through uplifting design and distinctive food and beverage, each Tapestry Collection property is united by the reliability that comes with the Hilton name, plus the benefits of the award-winning Hilton Honors program.