Paraguay’s beekeeping sector is celebrating a monumental achievement as organic honey from the Ñeembucú wetlands. This honey, sold under the “El Carrizal” brand, officially becomes the nation’s first product to receive both a Geographical Indication (GI) and Designation of Origin (DO) certification.
Thanks to its inherent qualities, verified traceability, and unique characteristics, Ñeembucú honey has already garnered interest in the world. Mostly from major international buyers like in the United States, Germany, and Switzerland. This new GI/DO certification significantly enhances its value by assuring consumers of its authenticity, quality, and precise origin. All factors that are increasingly in demand globally.
Understanding GI/DO
Geographical Indications (GI) and Designations of Origin (DO) serve as legal tools that protect intellectual property. They primarily safeguard product names by linking their unique qualities, reputation, or characteristics to a specific geographical location.
The core distinction between a GI and a DO lies in the intensity of this connection. For Designations of Origin, the link to the place of origin is more profound. The DO is demanding that the product’s features are exclusively or primarily due to that geographical environment, encompassing both natural conditions and human expertise.
In Paraguay, the National Directorate of Intellectual Property (DINAPI) is the responsible authority for registering and safeguarding GI/DO certifications.
Ñeembucú honey: global markets through quality
Beekeepers are now setting their sights on expanding into European and U.S. markets. There is a notable appetite for organic honey from wetland regions. Arturo Benítez of the Ñeembucú Beekeepers Association emphasised that this certification provides the necessary documentation to prove the product’s authenticity and superior quality, affirming its origin from the Ñeembucú wetlands.
Gustavo Valdez, another association member, noted that 15 of their 120 beekeepers are now certified for organic production. Despite challenges like drought, traditional honey production still managed to reach 10 tons.
A promising future
This accomplishment for Ñeembucú honey sets a vital precedent in Paraguay, aiming to encourage greater use of geographical indication labels across the country. Producers hope that other iconic regional products, such as “Paraguay cheese” or the “Yata’í hat,” will also achieve formal recognition.
This will not only boost economic growth but also contribute to environmental conservation within these productive regions. In 2024, the Ñeembucú wetlands honey was chosen by the AL-INV mentor program of the European Union Intellectual Property Office (EUIPO), with DINAPI’s support, to receive specialised mentorship.
This has been instrumental in maximising its potential as a Geographical Indication. This collaborative effort benefits producers by improving their practices and market access. This work is also elevating the value of local products, thereby fostering a more prosperous and sustainable future for Paraguay’s agricultural communities.
A collaborative journey for Ñeembucú Honey
This landmark recognition, the result of extensive collaborative efforts, is set to transform the prospects for local beekeepers. This realisation open doors to highly competitive international markets. The formal presentation of this historic certificate was scheduled for July 29, 2025, at the Collection Centre in General Díaz district. The event hosted national dignitaries, local producers, and representatives from the organisations that championed this initiative.
The exceptional “El Carrizal” honey is a testament to the dedication of the beekeeping families comprising the Ñeembucú Beekeepers Association. Their work received crucial technical backing from the Ministry of Agriculture and Livestock (MAG) through its Directorate of Agricultural Extension and the Ñeembucú Agricultural Development Centre (CDA).
Further support came from the Ñeembucú Government, which upgraded the collection center. The Municipality of General Díaz, which actively participated throughout the project, also supported this recognition. The success of this endeavor, led by CDA Ñeembucú’s beekeeping expert Atilio Benítez Leite and center manager Bernarda Merlos, is a source of immense pride for the entire Ñeembucú community.
Learn more: Paraguay Expands Its Exports With New Markets For Locally-Produced Products.
