In one of Asunción’s fastest-growing areas, Las Mercedes, Senador Gastrobar stands out as more than just a place to eat or have a drink. A venue where every detail, from the lighting to the last note of music, has been carefully designed to offer guests a complete sensory experience.
The concept was the vision of Guido Paniagua, founder and commercial director of Senador, who brings over 20 years of experience in commercial development, gastronomy management, and event organisation.
“We wanted to offer a complete experience. Not just a place to eat or drink, but an environment where people feel comfortable, enjoy themselves, and want to come back,” Guido explains.
A new kind of Gastrobar
Since opening its doors in April 2024, Senador has evolved rapidly. Nowadays, Senador is known for its balance of elegance, warmth, and vibrant energy.
“We went from being a bar with a nocturnal proposal to consolidating ourselves as a gastrobar. We are recognised for our cuisine, our themed events, and our atmosphere. Today, we have become a reference point for social gatherings, corporate events, and partnerships with both national and international brands.”
The concept responds to a growing demand in Asunción for spaces that offer more than food. Places where design, experience, and culture coexist. “People today want to feel part of something when they go out. They want a connection, a story behind what they see, eat, and hear. That is what we aim to provide at Senador.”
A menu that reflects passion and precision
Behind Senador’s kitchen is a philosophy that blends creativity with respect for quality ingredients.
“We work with trusted local suppliers who have long been in the market. Our executive chef selects fresh, seasonal products, and we also collaborate with premium brands that bring quality and exclusivity to our offer.”
Among the most requested dishes are gourmet hamburgers, wood-fired pizzas, and traditional ‘parrillitas’, small barbecue-style servings ideal for sharing. The bar menu is equally impressive.
“Our signature drinks include the Negroni Senador, fernet, and fruity caipirinhas. We also have an extensive selection of beers, wines, and even cigars and habanos for those who appreciate that experience. We also like to mix food with experiences. From live shows to themed nights, everything is designed to engage the senses.”
The Senador signature
Visitors often describe Senador as having a unique energy: relaxed yet sophisticated. That atmosphere does not happen by chance. Every element, from the volume of the background music to the placement of each table, has been thoughtfully curated.
“Our goal is that people feel good. Whether they are having a quiet lunch, a romantic dinner, or a night out with friends. We take care of every aspect: the lighting, the service, and the timing of the music for each hour. Even the sound levels are regulated in each area, so everyone can talk and enjoy themselves comfortably.”
The result is a space that adapts to the moment. Calm and elegant during the day, lively and social at night. “Seeing the place full, with people enjoying themselves, that is my passion. Knowing that every detail, from the music to the dish served, creates a great experience. That is the best part of what I do.”
“A space without limitations”
Inclusivity is another key element of Senador’s philosophy. The venue is both pet-friendly and fully accessible for people with disabilities, ensuring that everyone can share in the experience. Inside, the restaurant offers air-conditioned indoor spaces, a terrace, an open-air deck, and a VIP area ideal for private celebrations or corporate meetings.
“We want everyone to enjoy the space without limitations. That is part of our commitment to quality and respect. Not only toward our guests but also toward our team and community. Each space has its own atmosphere. We wanted flexibility, a place that could be as intimate or as social as the guest wants.”
Commitment to quality and people
Beyond its daily menu, Senador has become a hub for events that mix culture, gastronomy, and entertainment. Everything from corporate lunches and after-office gatherings to birthdays, live shows, and themed dinners. This creative approach keeps the experience fresh and attracts a wide range of customers from young professionals to families and international visitors.
When asked what values guide the team behind Senador, Guido does not hesitate.
“Commitment to quality, to personalised service, and above all, to respect. At Senador, we value human quality as much as gastronomic excellence. Our team knows the importance of balance. Being present without interrupting the experience.”
Future plans
Innovation continues to drive Senador’s growth. Guido and his team are already planning exciting new developments for 2026.
“We are introducing a lunch service: a fast executive buffet designed for people who only have an hour to eat.”
With its refined concept, inclusive spirit, and dedication to excellence, Senador Gastrobar has become one of the brightest examples of Paraguay’s evolving culinary scene. A place where guests do not just dine, they connect, celebrate, and create memories.
VIP Card benefits
“We want to reward loyalty and make people feel part of our community,” Guido says. As a VIP member of The Asunción Times, you can enjoy a 10% discount simply by presenting your VIP Member Card, just one of the many VIP Member Benefits. Senador Gastrobar is located on Juan de Salazar, between Washington and Padre Cardozo.
Senador Gastrobar opening hours
- Monday: 10:00 to 00:00
- Tuesday: 10:00 to 00:00
- Wednesday: 10:00 to 00:00
- Thursday: 10:00 to 02:00
- Friday: 10:00 to 02:00
- Saturday: 18:00 to 02:00
- Sunday: Closed
