For over two decades, Asunción Fashion Week (AFW) has been the beating heart of Paraguay’s fashion industry. An essential platform where creativity, culture, and commerce come together to showcase the nation’s style identity. Now celebrating its 44th edition, AFW 2025 is poised to deliver one of its most dynamic, inspiring, and unforgettable events yet. Set in a spectacular new home that perfectly captures its spirit: the historic and soulful Centro Cultural del Puerto.
This edition’s choice of venue is more than a practical decision; it’s a statement. The port of Asunción is a place charged with history and character, where tradition meets modernity.
Once a hub for trade and industry, its warehouses and docks have been reborn as a cultural hotspot buzzing with creativity. Imagine the runway framed by exposed brick, rusted beams, and the gentle flow of the Paraguay River. A gritty yet poetic backdrop that elevates every stitch, silhouette, and statement made on the catwalk.
Asunción Fashion Week 2025 kicks off
The week kicks off on Thursday, May 22 with the highly anticipated Fashion Talks at Universidad Americana (Av. Brasilia 1100). Starting at 14:00, this free but exclusive event invites fashion students, industry professionals, and enthusiasts alike. Together they will dive deep into the trends, challenges, and innovations shaping Latin America’s fashion landscape.



The lineup is packed with visionaries, including architect and designer Hugo Vázquez, whose work blurs the lines between fashion and structural design; Innovamos Consulting, a leader in fashion business strategies; Javier Abbate, CEO of the streetwear brand Vagos; Mariam González of Sin Documentos agency; and Leticia Cano, CEO of Garbo Imagen Internacional. Each session promises to spark inspiration and open new doors for everyone eager to learn and connect.
Runway shows
Then, the spotlight shifts to the Asunción Fashion Week runway shows on Saturday, May 24 and Sunday, May 25, starting each day at 14:00 at the Centro Cultural del Puerto. Here, the most exciting and innovative names in Paraguayan fashion – Cecilia Espínola, Caburé, Anghel Roderick, Boho, Belén Ortellado, William Ramírez, Discordia, Ambros, and many others – will unveil their latest collections. Blending local traditions with cutting-edge trends. Notably, AFW welcomes the international flair of Bolivian brand Hijos de Ramón and Uruguayan designer Steven Vázquez, whose unique perspectives add a continental rhythm to the event.
The place to be
Having attended last year’s edition, The Asunción Times can attest to the electric atmosphere that pulses through the entire experience. Asunción Fashion Week is far more than a series of fashion shows. It’s a cultural celebration. The backstage buzz, the energy of models and designers, the crowd’s excitement; it all culminates in a shared moment of creativity and pride. With the port’s raw beauty now setting the scene, this year’s edition promises even deeper layers of connection between the city, its history, and its style innovators.
For those who have followed Paraguayan fashion or who simply crave an event where style and soul collide, AFW 2025 is the place to be. Whether you’re there to be inspired, to discover emerging talents, or just to soak in the city’s creative vibe, this edition offers an experience that resonates well beyond the runway.
Asunción Fashion Week 2025 Highlights
- Fashion Talks: Thursday, May 22, 14:00 @ Universidad Americana (Free with prior registration)
- Runway Shows: Saturday & Sunday, May 24-25, 14:00 @ Centro Cultural del Puerto.
- Featured Designers: Cecilia Espínola, Caburé, Anghel Roderick, Discordia, Boho, Hijos de Ramón (Bolivia), Steven Vázquez (Uruguay), and many more.
Stay ahead of every reveal, behind-the-scenes moment, and exclusive insight by following AFW on Instagram.